My Exit Strategy

1. Like most app start up companies, my main exit strategy would be to hopefully be purchased by a big software developer such as Apple. The main plan would be for the app to grow and grow in popularity, and once it gains a big enough following, the major players in the software development game will want to have some part in it. I have some experience understanding this kind of strategy because my oldest brother worked for a start up app business and they were successful and eventually bought by Apple. With his company's buyout, the employees were also bought out and employed by Apple, so that could also be a possible exit strategy.

 

2. I selected this particular exit strategy because I think it is most reasonable, and I have seen it happen before firsthand. I think this is a fairly common exit strategy in the software development business.

3. I don't think this particular exit strategy really changes how I have thought about the business too much. The only major effect it could have is I might be more willing to not make as much money off the product in the earlier stages because I can rely on a big supply of capital when the company gets bought out at the end. That could be a pretty risky strategy though so I am not sure if it is necessarily to best idea. The main goal with this type of exit strategy is just to grow as much as possible and reach the maximum number of people so bigger companies are more likely to buy your business out and pay more.